Hi! You came here from a recent job inquiry I submitted, let me quickly introduce myself: I come from a startup background and I focus on UX flows but I can do icon design, content design, and frontend. It sounds contrived but I enjoy making things just a little happier, I hope you can sense it here
Hey, so here's a bit more on design process
In the beginning there is a PRD, if there isn't, we develop it together. The PRD isn't infallible and set in stone so our first job is to test it: is it missing something? Does it need more clarity? Does its premise hold water for what we are trying to achieve? Communicating with each other is key for us to move forward with clarity.
I normally get into content and color blocking very quickly. Why? When we use what we already know, for instance brand colors/imagery and common design patterns, we remove unknowns so that we can make clearer decisions. We arrive closer to our goals more quickly when we can easily talk about the big picture in simple forms.
Design Fidelity:
Wireframe
Content & color blocking
High-Fidelity
This is like washing rice repeatedly until the water is clear. Details and discoveries will come during the process and we need to see if they're meaningful. Don't wash rice for paella and risotto though.
The last stretch is about focusing on quality. When the vision is fully formed, we can see the product evolve from good to great. We then work with developers and builders, bringing quality with us.
This also can happen at anytime before the design is approved and signed off. There may be a time when we see our roads branching out and we see that A/B or user testing would add to our confidence. If confidence from testing is needed, we should seek it out so that we are in a comfortable position.
Whether we refine the design in front of us or move onwards to other projects, we take what we learn and apply it to our future endeavors. We keep refining our process to help the team do great work. Refining in a logical way for everyone involved is how strong teams stay together.
This has been an example of a complete design cycle but design like life comes unexpectedly. There are many circumstances that change the process so we have to be flexible. We can't plan for too far ahead or we lose the sight of what is there now. We stay humble and forge ahead.
Really, thanks for coming by โ
- Dat